Yes, I know I know… you’re putting your hands on your hips right now and saying, “Adele, you must be out of your mind.” I won’t argue that BUT I know you’re about to tell me how everyone is “cutting the cord.” Well, I’m here to say that many haven’t. Statistia states...

First things first, exactly what is a miracle worker, um, I mean a Media Buyer? A media buyer is the person (like me!) that makes sure your advertising and marketing are exposed to the right target audience by ways and means such as traditional media (TV, radio,...

I could write a book on digital marketing but I’m not because by the time I finish the book the whole system will have evolved. Instead, I decided that I would break this down into pieces and parts, essentially writing a series of blogs on this one topic. So hop on...